Sinopsis
Is network marketing, or multilevel marketing (MLM) as it was often referred to in years past, a legitimate vehicle that most anyone can use to create wealth from home? Or is it instead a black hole of frustration whereby the vast majority who pursue its seductive promises of economic and time freedom attempt to build wealth to various extents but never actually achieve the levels of success that they once dreamed of attaining? The reality of the situation is that it can be both! The fact that some are able to realize vast success, amass great wealth, and live the so-often-promised “life of choice” while many others struggle and eventually quit with little to show for their efforts, is not typically the result of luck or of chance.
To the contrary, there are many good reasons for the realization of either outcome. Network marketing, like other skilled professions, is both an art and a science. There are solid, predictable reasons why some people succeed in achieving the promises of wealth, the satisfaction of fun and fulfilling work, and the treasured time freedom that this industry can offer, while others put out a valiant effort, only to fail.
This book outlines a detailed 7-Step System to take the mystery out of why some are able to amass life-changing wealth and live the lifestyle of their fondest dreams. It is no wonder why such achievers would see this industry as a means to fun and freedom. The 7-Step System that follows is the result of 14 years of personal experience in building a multimillion dollar network. It is a compilation of the training of dozens of top network marketing leaders and thousands of hours of learning firsthand what works and what does not.
If you might be thinking that the training and coaching tips that follow are only effective for the elite, superbly gifted individuals, allow me to dispel this myth by sharing my story. I was first introduced to network marketing in 1991 when I answered a classified advertisement in a niche magazine. At the time, I was what most would consider a very successful dentist, earning a high six-figure yearly income. The problem I wrestled with was not the money. It was the stress, the physically demanding nature of the job (my neck and back problems were constant) and the responsibility of managing a team of 15 dental professionals. I didn’t just own my business; my business owned me. Time freedom was something only others enjoyed.
Content
- VISIONING—Establish Your Reasons for Joining; Create a Compelling Vision
- PLANNING—Create a Master Plan That Will Support You to Realize Your Vision
- PROSPECTING—Effective Prospecting: Who, Where, How, and How Many?
- ENROLLING—The Power to Enroll: How to Become an Enrollment Machine
- TRAINING—Train Like a Master Instructor: Structures for Successful Partnerships
- PERSONAL DEVELOPMENT—Grow as Fast as Your Organization Does: Create Structures for Personal Excellence
- STEPPING INTO LEADERSHIP—The Keys to Developing Other Self-Motivated Leaders
